Products, Brands and Regeneration Committee

The Products, Brands, and Regeneration Committee advises the Board of Directors on product strategy, innovation, and global brand positioning, ensuring alignment with the Company’s social and environmental commitments. The Committee safeguards the integrity of the brands, monitors the innovation pipeline, and identifies new avenues for growth. Furthermore, it tracks progress toward the goals of the “Commitment to Life” (Compromisso com a Vida) and ensures that the development of products and brands reflects the pillars of Regeneration and “Well-Being Well” (Bem Estar Bem)—as well as Natura’s institutional purpose—while recommending any necessary adjustments to the Board.